With over 15 years of experience, I bring ideas to life, using craft as a catalyst to business growth.

I started my career in London, working with studios and agencies on cultural and fashion projects for clients including Nike and the Barbican Centre. That background continues to influence how I approach creative work today, bringing a strong sense of craft, taste, and cultural awareness into the tech space.

I believe that great ideas create the spark, but it’s care for craft that signals quality and builds trust over time.